As I was scrolling through the various diaries last night, I noticed an ad banner for South Padre Island, one of those "come visit us and see how wonderful we are" promos. Not that I have any desire to visit South Padre Island (I'm sure it's very nice), but something popped into my noggin:
Who normally goes to South Padre Island?
So, I went to the first place one goes to research such things: Wikipedia. From them, I have learned that it's a spring break destination for college kids and also draws families with its beaches and waterpark. And they have a music festival and fishing tournaments.
Who goes to South Padre Island? Correct me if I'm wrong, but I don't think it's the millionaires and billionaires.
It's the middle class.
And if you shrink the middle class, you shrink the number of people who can go to South Padre Island, and accordingly, all those businesses who rely on the middle class visitors are going to lose money and possibly their businesses because nobody can afford to go there any more.
Destroy the middle class, destroy your business. Catchy slogan, don't you think?
So, don't you think it makes sense that we start driving this message home to business owners that if the middle class dies, their business dies?
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